Copyright © 2025 The Search Engineers.
Let us help you get more leads and sales
SEO & GOOGLE ADS COMMUNITY SUPPORT FOR BUSINESSES
8 SEO, PPC and UX Courses loaded with proven templates, tools, and strategies
...without hiring a pricey agency
"MONSTER WEEKS. GREAT BUSINESS. WE'VE TRIPLED IN TURNOVER"
Google Marketing has never been more complex.
We’re a Family team with 25+ years of experience, ready to simplify it for you.
Live Sessions, Group Chats, Q&As, and hands-on marketing support.
Community Access to your very own Team of Marketing Experts. Without the hefty agency fees!
We’re finally sharing our proven, step-by-step digital marketing framework, refined over 25+ years, that helps YOU generate more leads and sales in just 90 days.
Making it easier for you to:
✔ Attract high quality leads
✔ Take control of your own Google marketing
✔ Assistance with high-performing, converting content
✔ Gain confidence with your SEO
✔ Set-Up and scale winning Google Ads
Here's Our ZERO RISK Guarantee
Here's who benefits most:
✔ For professionals in carpentry, cleaning, landscaping, plumbing, pest control, roofing, and more.
✔ Including accountants, lawyers, IT consultants, architects, and tax advisors and more.
✔ Supporting chiropractors, dentists, GPs, physiotherapists, gyms, and dietitians and more.
✔ Tailored for real estate agents, buyers’ agents, and property managers.
✔ Designed for mechanics, car detailers, auto body repair shops, and tyre specialists.
✔ Perfect for businesses providing personalised or on-demand services.
and more!
If after 30 days of purchase, you’ve completed all courses and workbooks, implemented the strategies and still don't see an improvement in your business' performance we’ll give you a full refund—no questions asked.
Go all in on your business for a month. It deserves it.
Join the conversations, access exclusive resources, get personal feedback, attend live events and connect with like-minded people.
You’ve got absolutely nothing to lose.*
*Except your business' growth.
.... and we're obsessed with helping service businesses compete online.
SO glad you're here.
We're the 'techy' family business you come to if you want to grow your service business and we would love for you to know this:
We have dedicated our working lives to understanding how search engines work.
We've been in the game since the late 90s.
Over 250,000 collective hours.
Herb created software for search engines in '98
Sue developed ProFind, a Google before Google, in '99
Caro has been designing websites since she was 14 and is Nielsen Norman certified for User Experience Design.
Did we mention we are qualified, individual experts in our field?
✅Google Ads Search Certified
✅ Google Analytics Certified
✅ UX Certified
✅ Streetwise in online marketing!
So we give you proper advice
There's no
❌ Guessing what works
❌ Trial and Error
❌ Pushy marketing strategies
Only timeless digital marketing strategies that get results
for those who put the time and effort into their own business.
We built The Search Engineers Community for you
with a goal to provide EVERYTHING you need
to grow and scale your service business online, yourself.
INCLUDED
Worth $2,499 USD
IS THIS FOR ME?
Together, we help service businesses:
We have helped hundreds of Clients across many industries do just that for the past 2 decades.
But we're tired of hearing about businesses being ripped off by
🤮Fly-by night SEOs
🤮 Lock in contracts
🤮Awful agency experiences
🤮BIG promises, no results
🤮 Being Ghosted or handed down to juniors
We want to help businessess take control of their marketing.
That's why we're making our marketing expertise more accessible
grounded in community, expert-led education and helping others.
And our proven systems WORK.
Just like Steven, we want YOU to be 'drowning in leads', too 👇🏻
INCLUDED
Worth $3,990+ USD
We will give you over 50 Tools and Templates you need to outrank your competition. Be first in front of your dream customer.
Inside, you'll get:
✔ Our Signature 147 point SEO Checklist
✔ Google Ads Templates
✔ Landing Page templates
✔ 30+ 'How To' Guides
✔ Copywriting templates
✔ Pre-Built Custom GPTs
✔ Pre-Built AI Prompt Templates
✔ How to obtain good Google Reviews
and more
Why choose The Search Engineers?
We are big believers in only taking advice from experts with results. Since the late 90s, we've helped over 100 service businesses grow with search engine marketing. Now, we're making our expertise, knowledge, and experience available to businesses wanting to DIY their marketing - with our full support.
Is Social Media Marketing education included?
Our focus is on Search Engine Marketing because, for most service-based businesses, search engines provide the highest quality leads, FIRST. However, you will learn how to maximise the return on effort of your social media activities using keyword research.
What kind of support can I expect?
Members have access to live Q&A sessions, masterclasses, a community forum, and direct support from Family Search Engine experts, Sue, Herb and Caroline.
How does the membership work?
Membership is billed on a quarterly or annual basis. Each month, you'll receive fresh tools, tips, and resources to help you improve your marketing efforts and can always reach out for personalised support.
What time commitment is required?
We recommend spending at least 4-5 hours per week to fully implement the strategies. The more time and focus you give to your business, the greater the returns on your efforts will be. It’s all about what you put in! - and we will tell you exactly what to put in.
Is this community right for my business?
This community is ideal for service businesses that have a proven product or service and are ready to grow through search engine marketing. If your business has demonstrated market fit, you'll be able to implement the strategies and see measurable results more effectively - and very quickly!
What makes this community different?
Unlike one-time courses, this is a hands-on, supportive community where you continuously learn, adjust strategies and get real-time feedback. We keep you updated on the latest in search engine marketing and emphasise the need for regular updates to stay relevant and visible in search results.
What currency is the Membership charged in?
All our prices are in USD.
Please note: If you're in Australia, prices will attract GST.
Still can't find the answer? Email us at info@thesearchengineers.com
Susan wrote our Ads and we did not have anything to say, the work was just perfect! She immediately understood the project and delivered high quality ads! We strongly recommend her services, she is professional, reliable and extremely nice to work with!
#GoogleAds #SEO
⭐⭐⭐⭐⭐
Elena
Medical Translation Industry
Outstanding work! Susan is a clear thinker, a strong editor and writer, an excellent communicator, and contributor. The work is thoughtful, well-developed, and engaging. A true pro! I hope we work together again in the future.
#SEO
⭐⭐⭐⭐⭐
Mila
Digital Marketing Industry
Susan and Herb delivered excellent work on this project. We enjoyed working with them. Thank you for helping out our business!
#GoogleAds #SEO
⭐⭐⭐⭐⭐
Patrick
Flooring Industry
The site looks fabulous. THANK YOU!!
#SEO #UXDesign
⭐⭐⭐⭐⭐
David
FinTech Industry
I couldn't find the 6th star that I'd like to give to Susan... She's great. Hire her!
#SEO #UXDesign
⭐⭐⭐⭐⭐
Cardy
AI Software Industry
Sue & Herb were quick to respond and very clear on communication. They took on this project which was outside their normal scope and very quickly did some great research and implementation, clearly explaining their process along the way. Exactly what I would hope for
#GoogleAds #SEO
⭐⭐⭐⭐⭐
Josh
Web Development Industry
Great work supplied. I highly recommend Sue and Herb and will continue to work with them again.
#GoogleAds #SEO #UXDesign
⭐⭐⭐⭐⭐
Jason
Architectural Draughting
Herb and Sue are a Great team / duo VERY skilled.
#GoogleAds #SEO
⭐⭐⭐⭐⭐
Matt
Digital Marketing Industry
I engaged Susan to work on Technical Copywriting for my company. Working with Susan was a pleasure. I was delighted with the quality of her work, and Susan always delivered the highest quality on-time. I can't recommend Susan enough and I'll be using her services again in the future!
#SEO #UXDesign
⭐⭐⭐⭐⭐
David
Engineering Industry
Susan went above and beyond what I expected. She really researched our industry, competitors and our product range. She's better than some of the agencies that charge 2 or 3 times the price for this work.
#SEO #UXDesign
⭐⭐⭐⭐⭐
Casey
Sound Equipment Industry
As always, rock solid, on time and super willing to help with whatever is needed. High professionalism, great communication, and quality of work! It is a pleasure to work with Susan. Highly recommended
#SEO #UXDesign
⭐⭐⭐⭐⭐
Mila
Marketing Industry
Susan is communicative and really cares for her client’s Adwords success. Thank you
#GoogleAds #SEO #UXDesign
⭐⭐⭐⭐⭐
Michelle
Wedding Industry
Susan's experience with writing for SEO and willingness to provide suggestions to enhance our article gave us a sign of relief to know we had chosen the right professional for our project. Outstanding Experience!
#SEO #UXDesign
⭐⭐⭐⭐⭐
Alex
SEO Agency
Thank you Caroline for your process and hard work. Your skills are next level! The workshop was so well done - we loved it. Thank you.
#SEO #UXDesign
⭐⭐⭐⭐⭐
Simone
NGO
It is always a pleasure to work with Caro, she is very professional and a very nice person to work with. I am looking forward to our next project together, thanks Caro!
#SEO #UXDesign
⭐⭐⭐⭐⭐
Justin
Web Development Agency
Great, professional and fulfilled the brief exactly, I felt Susan went above and beyond expectations to ensure complete satisfaction for our Project.
#SEO #UXDesign
⭐⭐⭐⭐⭐
Andrew
eCommerce Industry
Caro truly cares about her clients. She's exceptionally knowledgeable & professional
#SEO #UXDesign
⭐⭐⭐⭐⭐
Alyse
Fitness and Personal Training
Susan has delivered great work, with great communications, prompt delivery, we were happy to work with Susan on this project and can warmly recommend her.
#SEO #UXDesign
⭐⭐⭐⭐⭐
Gaelle
Finance Industry
Very happy with the work provided and would highly recommend to anyone looking for this service.
#SEO #UXDesign
⭐⭐⭐⭐⭐
Colin
FinTech Industry
HEAR FROM 30+ THRILLED CUSTOMERS ON THIS PAGE 👇🏻
Includes access to our expert support, community, tools, templates and tips to grow your business. Ask questions, get feedback and exchange ideas with other growing businesses.
TAKE CONTROL OF YOUR MARKETING
This IS for you if
✅ Your pricey website isn’t bringing in leads
✅ Ads are burning cash with zero return
✅ Google setup issues have you stuck
✅ You're tired of paying agencies without results
✅ You want to learn how to do it yourself
WHO IS IT FOR?
This is NOT for you if
🚫 You want a quick fix without putting in the work
🚫 You’re looking for overnight success and lack patience
🚫 You’re satisfied with your current leads and sales
🚫 You dislike feedback or working with a community
Just $195 USD per quarter • Limited spaces
Just $195 USD per quarter • Limited spaces
Just $195 USD per quarter • Limited spaces
Just $195 USD per quarter • Limited spaces
Just $195 USD per quarter • Limited spaces
BUSINESS QUIET?
INCLUDED
Worth $2,990+ USD per month
As a Community member, you'll receive our marketing guidance - without the cost of agency fees.
✔ Get affordable advice at a fraction of agency costs
✔ Get personalised solutions to your growth challenges
✔ INCLUDED - Get audits of your Google Ads, landing pages & more
Just $195 USD per quarter • Limited spaces
Check out the organic traffic growth our Customers experience
Herb I haven’t already said it, we truly appreciate your dedication to helping us with business. Thank you Herb for your efforts in making this a success. We are just starting up.
#GoogleAds #SEO #UXDesign
⭐⭐⭐⭐⭐
Rupinder
Medical Industry
Reception is too busy taking calls….We are getting a lot of good calls for booking appointments. Can we shift some of these calls via ads to be booked online?
#GoogleAds #SEO #UXDesign
⭐⭐⭐⭐⭐
Seetal
Medical Industry
That is a huge drop in the cost per click from $11…. Wow…. thank you so much for your work.
#GoogleAds #SEO
⭐⭐⭐⭐⭐
Lynn
Manufacturing Industry
Excellent management of Adwords account - efficiency and CTR has vastly improved in the last few months.
GoogleAds #SEO #UXDesign
⭐⭐⭐⭐⭐
Michela
Home Improvement Industry
Very professional company that was very responsive. Great to deal with and highly recommended.
#GoogleAds #SEO
⭐⭐⭐⭐⭐
Sezgin
Traffic Signage Industry
Caroline is a great UI & UX designer. She helped us refresh our branding with some great options and produced very helpful Figma files. She's a good communicator and I would recommend her to anyone!
#SEO #UXDesign
⭐⭐⭐⭐⭐
Brad
Audiobook App Industry
Herb, I got an inquiry bombardment today. 2 email inquiries and 2 phone call. It’s exciting. Thanks for your help. I tried to run a campaign by myself 2 years ago and the outcome was really bad with spending plenty of money on it. Our ads can be shown in Google with every keyword searched and the fee is within my budget. Your work is awesome and you are always responsive and quick. I really appreciate your work.
#GoogleAds
⭐⭐⭐⭐⭐
Lynn
Manufacturing Industry
It's so refreshing to find an SEO company that is committed to putting the hard work in setting up my campaign and customising it to my niche. Well done I highly recommend them.
#GoogleAds #SEO
⭐⭐⭐⭐⭐
Jason
Architectural Draughting
Herb is very responsive and professional. With his help, we could see a very big improvement of our Google ranking and also website performance.
#GoogleAds #SEO
⭐⭐⭐⭐⭐
Patrick
Flooring Industry
I have been with Herbert and Susan for not even 2 weeks and already they have exceeded all of my expectations. Not only has traffic to my site picked up but they have gone in and fixed so many issues that I had from a previous company that was affecting my online business performance. They are so dedicated to what they do and strive for their customers to have success which they clearly enjoy seeing. Their responsiveness is outstanding doesn’t matter what hour of the day it is they seem to be working as i receive update e-mails from them at all hours. Fantastic job guys if i could have given10 stars I would have .
#GoogleAds #SEO
⭐⭐⭐⭐⭐
Darren
Tennis Industry
Caroline is fantastic to work with. Asks the right questions, does great design work, and is extremely professional!
#SEO #UXDesign
⭐⭐⭐⭐⭐
Jack
Engineering Industry
The Search Engineers have been doing our SEO and Google Marketing sinch 2021. Solar Installations is a highly competitive industry, and we have been amazed at the large number of high-quality leads that they generate. We are very Happy with the results they have delivered.
#GoogleAds #SEO #UXDesign
⭐⭐⭐⭐⭐
Simon
Solar and Electrical Industry
LIMITED TIME OFFER
Billed quarterly
$195USD/quarter
✔ High Growth Templates
✔ 8 DIY Courses
✔ Weekly Live Sessions
✔ Business Community
✔ Ultimate Marketing playbook
✔ Expert Support
✔ Cancel Any time
QUARTERLY MEMBERSHIP
Limited Spots available • Apply in 3 minutes
MEMBERSHIPS
ANNUAL MEMBERSHIP
$625USD/year
✔ High Growth Templates
✔ 8 DIY Courses
✔ Weekly Live Sessions
✔ Business Community
✔ Ultimate Marketing playbook
✔ Expert Support
✔ Cancel Any time
+ BONUS 1:1 MENTOR Session
Billed annually
Limited Spots available • Apply in 3 minutes
2 MONTHS FREE (20% saving)
Prepare for Growth
Understand how search engines work and the basics of optimisation. Document your business goals, ideal Customer and business identity details ready for Google!
1️⃣
Key Tools and Platforms
We've tried every tool out there—get our cost-effective list of essentials to track SEO performance, research keywords and monitor progress effectively.
2️⃣
Find Golden Keywords
Learn how to identify high-volume, low-competition keywords that align with your target audience's needs, helping you capture relevant traffic and increase visibility
3️⃣
Website Best Practices
From mobile responsiveness to page load speed, discover actionable strategies to make your site SEO-friendly and get more traffic from search engine rankings.
4️⃣
[COMING SOON]
Build Landing Pages
Create landing pages that convert. Learn how to structure your content, use persuasive copywriting, and include strong calls-to-action (CTAs) to drive user engagement.
5️⃣
Setup Google like a Pro
This module covers everything from verifying your business online to configuring Google tools that increase visibility and establish your legitimacy in search engines.
6️⃣
Master Google Ads
Learn to craft and launch compelling Google Ads that resonate with your audience, driving impressive click-through rates (CTR) to your website and delivering higher conversions.
7️⃣
[COMING SOON]
Scale What Works
Understand how to maximize ROI from ads and scale revenue. Learn the metrics that signal success, when to increase budget and how to tweak your strategy for continued growth.
8️⃣
Herb, I got an inquiry bombardment today. 2 email inquiries and 2 phone call. It’s exciting. Thanks for your help. I tried to run a campaign by myself 2 years ago and the outcome was really bad with spending plenty of money on it. Our ads can be shown in Google with every keyword searched and the fee is within my budget. Your work is awesome and you are always responsive and quick. I really appreciate your work.
#GoogleAds
⭐⭐⭐⭐⭐
Lynn
Manufacturing Industry
I have been with Herbert and Susan for not even 2 weeks and already they have exceeded all of my expectations. Not only has traffic to my site picked up but they have gone in and fixed so many issues that I had from a previous company that was affecting my online business performance. They are so dedicated to what they do and strive for their customers to have success which they clearly enjoy seeing. Their responsiveness is outstanding doesn’t matter what hour of the day it is they seem to be working as i receive update e-mails from them at all hours. Fantastic job guys if i could have given 10 stars I would have .
#GoogleAds #SEO
⭐⭐⭐⭐⭐
Darren
Tennis Industry
Herb is very responsive and professional. With his help, we could see a very big improvement of our Google ranking and also website performance.
#GoogleAds #SEO
⭐⭐⭐⭐⭐
Patrick
Flooring Industry
The Search Engineers have been doing our SEO and Google Marketing since 2021. Solar Installations is a highly competitive industry, and we have been amazed at the large number of high-quality leads that they generate. We are very Happy with the results they have delivered.
#GoogleAds #SEO #UXDesign
⭐⭐⭐⭐⭐
Simon
Solar and Electrical Industry
Caroline is fantastic to work with. Asks the right questions, does great design work, and is extremely professional!
#SEO #UXDesign
⭐⭐⭐⭐⭐
Jack
Engineering Industry
It's so refreshing to find an SEO company that is committed to putting the hard work in setting up my campaign and customising it to my niche. Well done I highly recommend them.
#GoogleAds #SEO
⭐⭐⭐⭐⭐
Jason
Architectural Draughting
Penny Robinson, Catering Industry
⭐⭐⭐⭐⭐
LIMITED TIME OFFER
Billed quarterly
$195USD/quarter
✔ High Growth Templates
✔ 8 DIY Courses
✔ Weekly Live Sessions
✔ Business Community
✔ Ultimate Marketing playbook
✔ Expert Support
✔ Cancel Any time
QUARTERLY MEMBERSHIP
Limited Spots available • Apply in 3 minutes
MEMBERSHIPS
ANNUAL MEMBERSHIP
$625USD/year
✔ High Growth Templates
✔ 8 DIY Courses
✔ Weekly Live Sessions
✔ Business Community
✔ Ultimate Marketing playbook
✔ Expert Support
✔ Cancel Any time
+ BONUS 1:1 MENTOR Session
Billed annually
Limited Spots available • Apply in 3 minutes
2 MONTHS FREE (20% saving)